master bedroom

Simple Serenity

As of a couple weeks ago, we've added a new project to our portfolio. So, take that as an excuse to go check out our portfolio if you haven't, or haven't lately! The new project is titled Simple Serenity and is a master bedroom in a city house here in midtown Harrisburg. This property was vacant and on the market for sale. And, as you know, vacant homes are not easily sold, since the potential of the spaces is difficult for buyers to visualize. So, that's where we came in. We took on this home staging project to give the potential buyers a great idea of how this home can look furnished and simply styled.

Since this home is here in the city, we focused on a urban sophisticated design concept, with a subtle color palette of grey and beige against the strong contrast of light walls and dark furnishings. Then, we added a few metallic accents mixed with natural accessories to give the space some drama but with a comfortable feeling of nature.

Here are a few photos from the portfolio - just to give you a snippet!

Overall shot of the space.

Dresser shown in a niche.

Accessories on the dresser.

Shot of the headboard and bedding.

Detail shot of the mirror.

And since you might be wondering.. This home SOLD just a little over a month after being staged. What a true testament to the effectiveness of home staging. I am always happy to help homeowners get their properties sold fast and for the highest price. So, if your planning to put your home on the market, give us a call first!

To Stage or Not to Stage?

Thinking back (over some of these past few posts) on our house hunting journey, I am recalling some of the really horrible houses we viewed during our hunt. I should clarify, they weren’t horrible homes; they were just poorly shown. No prospective buyer would have made an offer on them simply because of how the homes presented. This fact inspired me to write a post on one of the many aspects of interior design - home staging. Home staging, for anyone who might be unfamiliar with the term, is the art of preparing, designing and staging a home for sale to show the home in its best light and to appeal to the widest range of potential buyers. This is done quite simply in just a few key steps and has been proven to sell the home faster and for more money! It’s a win-win situation for everyone. So, why wouldn’t you do it? It’s a mystery to me why there are still lots of home sellers that don’t get this simple concept.

Check out a couple before and after shots to see for yourself. Which photo attracts you more?

Before and after shots of a home office that has been staged.

Before and after shots of a bedroom that has been staged.

Before and after shots of a laundry room that has been staged.

Before and after shots of a dining room that have been staged.

But, I’ll give these home sellers the benefit of the doubt and assume that it’s not because they don’t get the concept or see the value in it, but maybe that they are just unaware. So, I decided to post a quick list of the major benefits of home staging, and maybe if you are lucky we’ll even give some tips for the do-it-yourselfers in an upcoming post.

But I must say, while I totally appreciate D-I-Y techniques, you really can’t beat the services and expertise of a trained professional home stager that can help you through the process during what is often a very busy and stressful time. That’s where I come in! So, if you are looking to sell your home in the near future definitely contact us here at StudioVB.

But, in the meantime, here is just a taste of some inspiring benefits of home staging.

Faster Sale – Home staging has been proven to reduce the time a home stays on the market – averaging 1 month or less, as compared to un-staged homes at 161 days on the market, ouch!

Higher Sales Price - Staged homes sell for an average of 7% more money than un-staged homes, which means an extra $14,000 on the purchase price of a $200,000 home. That’s worth it, if you ask me, and a great return for a fraction of staging costs!

Wide Range of Buyers – A home stager will help you eliminate the potential of turning away certain buyers based specific tastes, lifestyle preferences, etc. Resulting in a home that appeals to a wide range of buyers.

Visualized Potential – 10% of buyers cannot visualize the potential of a home. A staged home will show the potential and without this, the potential of the home is only left to a buyer’s imagination, which is often very limited. Plus, showing the home to its fullest potential also makes for beautiful listing photographs attracting interested buyers right from the start!

Objective Perspective – As the homeowner, it’s hard to step back and look at your home objectively. A home stager is trained to do just that and provide you with insight into the point of view of the buyer.

So, even with just those benefits, you can see why it’s a must-do when planning to sell your home!

Our Happy Home

So, I’ve mentioned before that on our blog we hope to share with you our design ideas, projects, etc. Well, we will definitely be sharing what we can of our client projects, but we’re also happy to share the design journey of our own home. So, we thought we’d give you some background, or point of reference, on our happy little home before we would delve into any details in the future. So, here goes. Logan and I bought our first house here in midtown Harrisburg about a year and a half ago (wow, seems like just yesterday - time flies!). Like many house hunting stories, we saw the home listed for sale and called the seller to schedule a time to view it. We were told it was in mid-renovation, but we could definitely come check it out. Being the DIYers that we are, and knowing that we could see the potential in anything, we decided to go see the home. Here is what we walked into that day - an over 100 year old city home that had just begun a much needed renovation (forgive the picture quality, it was dusty and dark in some areas).

View of living room and front door during renovation

View of Valerie in kitchen with tape measure during renovation

View of 100 year old painted stairway during renovation

View of hallway during renovation

View of Logan pretending to wash his hands in our bathroom sink

View of office/studio during renovation

View of Logan and Valerie pretending to lay in their master bedroom during renovation

So, as you can see, we had to use our imaginations quite well to envision this as our home. But, we did, and the ideas were already swarming. I remember standing in what is now our master bedroom whispering to Logan, “I think this is the one!” After months of house hunting, and coming oh-so-close to deciding on another home, we were extremely excited about finding this place. It was in the perfect location, the perfect price and being a blank slate only made the deal more perfect. So we made an offer while there were only studs for walls, it was accepted and we bought the house! We were so excited to finally own our home and have the opportunity to make it ours.

So, over the following 2 months or so, we would travel back and forth from NYC to visit the house, make design decisions and see its renovation progress - so much fun! Eventually, we moved into the house, and began the seemingly never ending journey of designing the spaces, choosing color schemes, finding the right pieces, and working on projects to make this house our home. Well, I’m sad to say that we have unfortunately only made baby steps (in my opinion), okay maybe toddler steps, with so many other things going on and little time and budget allotted for our own home. But, I suppose since I claimed I hadn’t made a New Years resolution, focusing on finishing the design of our home would be a good one. We'll be sure to post any progress!