How it Began

And our continued intent.

Our design studio was born from our love of design and our entrepreneurial desire to build something personal, unique, and successful. In business for over 10 years, we’ve grown and developed our design style, our streamlined process, and of course, our client base into an illustrious business where we genuinely love what we do. Our design team has strengths and areas of expertise that balance out our studio perfectly. And our ongoing relationships with quality vendors and exceptional trades means that we can offer our clients the whole package.

And, because we feel that the creative process is a collaborative one, we also consider our clients a vital part of our design team. We prioritize our clients by always taking inspiration from you, your lifestyle, and your goals when designing your home.. with the intent to improve how your home functions, how you feel in your home, and how your home represents your sense of style.

Valerie Betz, NCIDQ
Interior Designer + Project Manager + Owner

Valerie is the creative direction behind the studio and the face of the company. As the principal designer, she spends her days designing, meeting with clients, sourcing, managing projects, and developing the business. When not working, she loves being a mama to her son Hayes and daughter Knoll, and enjoys being creative any chance she gets.

She is small town bred, but big city educated and trained, and uses a blend of those experiences in her design to create sophisticated, stylish spaces with comfortable, functional livability. After earning her Bachelor’s Degree in Interior Design from the prestigious New York School of Interior Design and working for several notable design firms in New York City, she returned to her native Central PA and, together with Logan, launched their design studio. She has also attained NCIDQ certification, registering her as a professional interior designer. She is genuine, creative, down-to-earth, and just who you’ve been looking for to help you design your spaces!

Did you know?

• She has a major sweet tooth!

• She is also an artist, and loves working with her hands.

• She loves making to-do lists!

Logan Betz
Business Operations + Marketing + Owner

Logan is the engine behind the company, making all aspects of the business run seamlessly. He spends his time managing our marketing, handling the accounting, keeping up with social media, and also assists in the design and installation of client projects. And, of course, when not working, he loves being silly with the kids, being handy around the house, and hanging out with friends and family!

With his education in business, and his many years of experience managing and operating several successful small businesses, he brings invaluable skills to his work – an obvious attention to detail, impeccable organization, and a strong business sense. These aspects are what assures our clients a great working relationship with StudioVB. However, it's the combination of these rather boring skills with his more creative side (both artistically and musically), that make him the perfect compliment to the design team. He is not only easy-going, friendly, and hard-working.. he's also quite funny too!

Did you know?

• He is an all-around family man!

• He is also a musician and plays multiple instruments.

• He loves to be outdoors!